Automotive Events
Drive connection, collaboration, and brand impact through unforgettable automotive events.
We create automotive events that captivate,
engage and inspire.
From inception to execution, our automotive events are:
Tailored events designed to showcase your brand in the best light.
Engage clients, teams, and partners with immersive and impactful experiences
Expertly managed by The Drive Team’s seasoned professionals.
Manufacturer & Dealer Events
From new model launches and corporate group driving experiences to sales training and everything in between, we’re Australia’s only one-stop-shop providing end-to-end event management—from concept to flawless execution.
Corporate Media Events
With expert event planning and end-to-end solutions incorporating venue hire, logistics and expert staffing, we provide everything you need to deliver an exhilarating experience.
We have a proven track record for delivering high-end corporate events with an unmatched attention to detail and industry-leading staff with decades of experience.
Off-Road Events
Take the action to the unbeaten path with our unique services tailored to providing an unforgetting off-road experience.
We are the go-to solution for off-road events, whether it be the launch of the latest luxury 4WD or a tailored driving course, The Drive Team have got the expert knowledge required to provide a safe and enjoyable event.
Automotive Events tailored to your needs
Core
Services
- Track days
- Drive experience events
- Product training
- New vehicle launches
- Defensive and corporate driver training
- Road drive events
- Corporate group driving experiences
- 4WD events and training
- Race coaching
Stunts - Practical demonstrations
- Dealer presentations
- Creative program development
- Training materials
- Film shoots
- Photography & videography
- Professional drivers & event crew
- Commentary
- Sales training
- Brand workshops
- Marketing
- Customer loyalty & retention programs
- Budget management & reporting
- Post reporting & analysis
Support
Services
- Film Director and camera crew
- Graphic design and signage
- Merchandise, collateral and apparel design & production
- Vehicle transportation: enclosed trucks and dedicated crew
- Vehicle preparation
- Technical crew and tyre fitters
- Safe workplace management
- Vehicle cleaning and detailing
- Vehicle wraps
- Risk assessment
- Supplier management
- Mystery shopper
- Catering
End-to-end Event Management
- Event design and blueprint
- Online registration & event booking system
- Venue bookings & management
- Customer invitations & communication
- Event signage design & production
- Event collateral
- Event delivery management
- Event styling & theming
- Catering
- Booking Travel & accommodation
- Certified medical response team: onsite medical and ambulance.
- Venue preparation & cleaning post-event
Planning an
Automotive Event?
Let’s make it unforgettable.
Whether it’s a vehicle launch, corporate showcase, sales team training, or off-road adventure, our expert team is ready to bring your vision to life.